Graphics and Signage
- Graphics and signage can be the difference between a customer walking past your business or walking in your door. Signs and graphics can be small and simple to large and vibrant. They are created in a multitude of materials, from painted murals to glass etchings, and appear anywhere from walls to vehicles. ArchiPro features only the best graphics and signage solutions from trusted suppliers in New Zealand.
Good graphics and signage are a key part of brand identity, creating brand recognition and something memorable to set your business apart. They attract customers and convey an impression of credibility and professionalism. Whatever size and design, graphics and business signage should be a key part of your business strategy. ArchiPro features a great range of options from the most reputable suppliers in New Zealand to give your business an edge. They are an important part of a wider range of high quality retail fixtures available on ArchiPro.
Digital signage
Digital signage has a variety of uses, including advertising one-off events and sales. Highly visible, they are very commonly used in shops right across New Zealand.
Channel letters
These are individual characters and logos installed together to create your sign. These graphics can be various sizes and can be lit to stand out at night.
Monument signage
This is a popular type of business signage in New Zealand, used to advertise a business that is not visible from the main road.
Pylon signs
Pylon or pole signs are used as an office or retail signage solution where numerous businesses share the same location, such as an industrial park.
Neon signs
These give a vintage aesthetic and are made with moulded glass tubing. They stand out during the day and night.
Interior signage
This can be for wayfinding or compliance e.g. inside a large department store, mall, or business reception.
The advantages of high-quality signage and graphics
Quality signage and graphics are vital for a successful business. Quality counts in both design and materials, as both directly affect the impact they will have. Signs need to be eye-catching and memorable and investing in high quality design, materials and installation will pay off in the long run, delivering for many years after. High quality choices will retain their original appearance for longer with less ongoing maintenance costs to contend with and absorb. More importantly, they will lead to more customers and sales, and fewer signage repairs.
How to choose graphics and signage that are right for you
Commercial signage should always capture a brand identity. It should reflect the spirit of your business, in its design and materials. If your business is an accountancy or law firm, a sign will likely be sleeker and simpler than signage for a clothing boutique. An outdoor sign will need to be something to handle the weather in New Zealand, and if it’s signage to direct people to your business, it needs to be bold and big to do so.