##The Oracle, Gold Coast, Australia

By Ignite Architects

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##The Oracle, Gold Coast, Australia banner

Ignite created a new street of buildings and a precinct which is now the prime retail and dining destination in Broadbeach.

Located on a prime site in the Gold Coast’s Broadbeach district, The Oracle is a contemporary retail destination and a premium lifestyle urban village. Comprised of a multi-storey retail and commercial district with two high-rise residential towers above, it occupies almost a full city block.

PROJECT SCOPE 

Ignite's role in the project was the design and integration of the entire retail and commercial precinct, which was conceived around ‘Oracle Drive’. This new street links two existing streets in a diagonal connection through the site and is flanked by individual buildings, each with its own character and retail offer, with commercial and retail space on upper levels.

At the time Ignite Architects was brought into the project, a development approval was in place which included a proposed new street connection through the short axis of the site.

Ignite’s analysis showed that this approach did not maximise premium street frontage, so Ignite proposed a re-alignment of the axis to form a long diagonal working street through a three-storey retail and commercial podium. This more than doubled the opportunities for premium street retail shopfronts, putting more retail in premium locations, and generating better income levels and greater value for the development. 

DESIGN

Instead of the single architectural form originally proposed, Ignite created a “street of buildings” to generate a modern village atmosphere and designed the full complement of buildings in the podium.

The variety of building styles and designs - including a number of iconic buildings – along with the sense of scale, and the long, trafficable street, lined with shops and restaurants, gives the Oracle its unique and memorable character. The retail continues around all active street frontages of the site to form a new and cohesive urban environment for Broadbeach.

A pedestrian laneway and a piazza off the main street provide opportunities for both intimate gatherings and space for larger community celebrations. The new street, laneway and piazza serve the residential towers on the site and those nearby, and have become a focus in Broadbeach for locals and visitors alike. 

The Oracle, Gold Coast, Australia
The Oracle, Gold Coast, Australia
The Oracle, Gold Coast, Australia
The Oracle, Gold Coast, Australia
The Oracle, Gold Coast, Australia
The Oracle, Gold Coast, Australia
The Oracle, Gold Coast, Australia
The Oracle, Gold Coast, Australia

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##The Oracle, Gold Coast, Australia

About the
Professional

We design beautiful places for people. Spaces that enhance and enrich their environment that delivers a profound and vibrant sense of place, and creates harmony between the built and natural worlds.

Design Excellence. Brilliantly Executed.

Ignite is a multi-disciplinary design firm specialising in architecture, interior design, master planning, and urban design. We bring a dynamic and innovative approach to delivering world-class design solutions that are both people-oriented and visually inspiring. With placemaking at the heart of our practice, we are dedicated to fostering engaged and vital communities.

Function Driven. Future Focused.

The Ignite point of difference is a rigorous design process that marries creativity with functionality. We pride ourselves in our ability to work empathetically and collaboratively with all stakeholders and curate every element of a design throughout the project’s lifespan. Ambitious and forward-thinking, we don’t hesitate to defy convention, and our clients value our ability to stay ahead of the curve and forecast future trends.

Past Experience. Present Expertise.

With over 30 years of experience, Ignite is now home to a global team of 160+ professionals across five design studios. The diversity of our experience and strong team culture allows us to take a fully integrated, holistic design approach to projects of varying scale and complexity, both local and international. Our scope of work covers a range of industry sectors from commercial to residential, retail to entertainment, and hospitality to hotels.