The Rug Company | Folk Ivory

Inspired by folklore carvings, Folk Ivory features a mesmerizing motif crafted in a raw cut-pile that sits against a flatweave base, offering a sensory underfoot experience. The natural colourway of the New Zealand wool used to create Folk Ivory captures the organic quality of the material.

CRAFTMANSHIP

In a new creative path for The Rug Company, this collection is crafted entirely in undyed wool from New Zealand and woven in a combination of flatweave and cut-pile techniques.

The Rug Company is proud to announce that after meticulous assessment, it has achieved The Butterfly Mark, an international trust mark awarded to brands that have the highest standard of ESG+ performance.

A sustainable approach is fundamental to The Rug Company and we continue to re-evaluate the way we work to maintain the longevity of our rugs while striving to minimize the effect that our company has on the planet.