Heka Hoods - Design Ethos

Who Are We?

• At Heka Hoods, we live our Core Values every day - working at Heka Hoods requires a focus on care and craftsmanship from the entire team - read more about our Core Values below
• A nationally recognised business that is locally owned and operated, started right here on the Sunshine Coast with a great growth trajectory
• We pride ourselves on personal and professional diversity - we all come from a range of backgrounds and this makes us a stronger business and team
• Focus on continual improvement and development - we strive to develop and promote staff from within the business, ensuring opportunities for upskilling, training and learning
• We care — about what we do, how we do it, how our customers use our products and the experience of everyone who comes in contact with the business

Our CEO.

As the CEO and Founder of Heka Hoods, Yvette Kordick's professional foundation lies in design, architecture, marketing, and project management.

Her vision for Heka Hoods is to bring beautiful design and Australian innovation to the world.

Core Values.

We are new, different and diverse.

We are pioneers and explorers on an exciting journey. We come from different professions, trades, backgrounds and cultures. Bringing our differences together drives new ways of thinking.

We simplify.

We create beauty through ingenious simplicity. We are minimalist in all parts of the business – our style, design, branding, products, communications and processes.

We are elegant.

Everything we do is beautiful, fully resolved, easy to use and intuitive.

We are kind, friendly, respectful and empathetic.

We have humility and are gracious. We operated with integrity. We seek first to understand. We ask questions. We put the business/team’s needs before our own personal drivers. We talk it out. We practice creative co-operation. We have high ethical standards. We are interested in long term goals and reputation over short term gains.

We love solving problems and finding solutions.

We see problems as opportunities and the basis for creation and invention. We ask questions, seek clarification, focus and listen, then think about the "how".

We delight our customers. 

We listen to our customers and reflect their needs. The customer comes first. We aim to give customers an exceptional experience.

Our focus is quality.

We deliver quality products and services – "we get it right". We always do our best and strive to be great.

We are considered.

We think things through before we act. We try things out. We are always curious.

We operate with integrity and discipline. 

We are accountable to our customers and each other. We seek to co-operate and have high ethical standards.

We embrace change and drive improvement.

We are always seeking to be better, to grow, to evolve. We look at things differently and from different perspectives, challenge ourselves and stretch ourselves to be better. We are interested in possibilities, as possibilities bring future opportunities.