All Blacks Store

New Zealand’s second official All Blacks store opened in Christchurch Airport to coincide with the 2019 Rugby World Cup. The store, designed by Tailor Inc Limited, draws inspiration from a locker room, featuring two striking LED archway entrances that lead shoppers into an experiential area. This area includes the Haka 360 experience, a digital highlights reel showcasing iconic match moments, and a roof adorned with a super-sized silver fern. The 120m² fit-out is situated in the main landside terminal's centre, making it accessible to both domestic and international departing passengers.




Professionals used in All Blacks Store
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At Hierarchy, we specialise in objective-led design. This means that we work closely with you to understand your commercial objectives and develop creative solutions that fit your budget. Our in-house quantity surveyor and construction management team collaborate with our designers to optimise cost and time efficiencies, while also leveraging our established relationships with consultants and contractors to ensure that we set realistic expectations. Our goal is to create a beautiful end result that aligns with your vision and financial goals, achieving the dream: the ‘pretty picture’ you can afford.
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