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Aesop

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For Aesop, Pattersons approached the store as an exercise in local intimacy. Read more
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Native timber and weathered galvanised steel give this Aesop store a distinctly New Zealand sensibility. Pared back and utilitarian, the interior recalls the simplicity of a bach or colonial washroom while creating a calm, intimate retail experience.

For Aesop, Pattersons approached the store as an exercise in local intimacy. Rather than treating the brand as an international template to be repeated, the design sought to create a neighbourhood store that felt as though it belonged unmistakably in New Zealand, grounded in familiar materials, modest rituals and a quietly utilitarian sensibility.

The interior draws from the language of the New Zealand bach and the old colonial washroom, using native timber boarding and weathered galvanised steel to evoke a robust, uncomplicated way of living. These materials are pared back and carefully assembled, allowing their texture, patina and everyday associations to carry the character of the space.

The existing building’s utilitarian past is not concealed, but reinterpreted. Through restraint and precision, Pattersons connects the store’s former life with its new role as a place dedicated to water, washing and care. The result is an interior that feels tactile and local rather than polished or generic, aligning Aesop’s refined product world with the simplicity of New Zealand’s architectural heritage.

In its quietness, the store finds its strength. Native timber, weathered steel and a disciplined material palette create a retail environment that is intimate, durable and deeply contextual, a small civic room for the rituals of daily life.

Building style
Modern
5.2K4h 12m

Awards

2017

Award

Interior Awards for Retail

2017
AwardAward
OrganisationInterior Awards for Retail

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